Turning a technical business plan into an easy-to-understand website with UX & content strategy
Published on Apr 15, 2025

Project snapshot
My client is starting an environmental consulting firm servicing communities across Michigan and requested help building his online presence. As a landscape architect, my client had experience using design software, but after creating a logo and starting to build a website, I took the reins and rebuilt his brand styles and website to improve the professionalism of the firm’s online presence, and most importantly, make it easier for potential customers to learn about the services he provides. See the finished product at starflowerenvironmental.com.